“Mopar Road Ready Powered by Dodge” Teen Driving Program Returns for Fifth Metro Detroit Stop
- Teen safe driving program kicks off ’16-’17 schedule in Center Line, Michigan, on October 8-9
- Classes are completely full for fifth Metro Detroit visit
- Safe driving classes are complimentary for teens and parents with refundable deposit
- “Mopar Road Ready Powered by Dodge” program back for seven additional events, third year of teaching teens importance of safety behind wheel
- Program has helped train nearly 2,700 teens and parents
- “Mopar Miles” Bear charitable initiative raises more than $13,000 to support mission of keeping teens safe on the streets
- Register teens or sign up for waitlists for “Mopar Road Ready Powered by Dodge” classes at http://mopar.com/road-ready/register
October 4, 2016 , Auburn Hills, Mich. – Mopar is renewing its commitment to keep teens safe on the streets. The brand will kick off the third year of the “Mopar Road Ready Powered by Dodge” teen safe-driving program with its fifth stop in Center Line, Michigan. All spots are already reserved for the four complimentary, advanced behind-the-wheel training sessions scheduled for October 8-9 in Metro Detroit, but parents can still sign up teens for the waitlist or to receive information on the program’s 2017 Center Line visit at http://mopar.com/road-ready/register.
Nearly 2,700 teens and their parents — who are also eligible to participate in the program along with their children — have learned safe and defensive driving techniques over the first two years of the “Mopar Road Ready Powered by Dodge” program. Nearly all spots in the four previous visits by the program to Metro Detroit have been completely filled.
“We’re happy to return to Metro Detroit and once again provide teen drivers with critical skills and strategies for the road,” said Pietro Gorlier, Head of Parts and Service (Mopar), FCA – Global. “The Mopar brand loves being fast at the track, but it’s even more important to stay safe on the streets. This is why we continue to support this important initiative to educate and empower teens with tools and the hands-on experience that will help keep them safe on the road.”
“Mopar Road Ready Powered by Dodge” is aided by a collaboration with the National Hot Rod Association (NHRA) Motorsports Museum and B.R.A.K.E.S. (Be Responsible And Keep Everyone Safe), two nationally recognized non-profit 501(c)3 organizations that share similar missions of promoting the importance of safe and responsible driving.
“The Dodge brand wants all drivers to experience that visceral feeling that makes them fall in love with driving, and that includes making sure they feel comfortable in all driving situations,” said Tim Kuniskis, Head of Passenger Car Brands – Dodge, SRT, Chrysler and FIAT, FCA – North America. “The ‘Mopar Road Ready Powered by Dodge’ program gives new teen drivers the opportunity to learn important driving skills, gain valuable experience behind the wheel and fall in love with driving in the process.”
The advanced driving program, designed to teach safe and defensive driving techniques, is available to teens between the ages of 15-19 with a learner’s permit or driver’s license and at least 30 hours of driving experience. Participants will benefit from a proven curriculum and skilled high-caliber instructors provided by the B.R.A.K.E.S. organization. It incorporates both classroom education and hands-on training with a 3:1 student-to-instructor ratio, allowing for quality time with each teen.
Each teen driver’s participation in the training program will include a companion experience for a parent or adult guardian who also will actively take part. “Mopar Road Ready Powered by Dodge” sessions provide a brief classroom review of core driving topics, including proper seat positioning, hand positioning and basic vehicle dynamics. Advanced behind-the-wheel training will then be provided to teens with on-track course sessions, including accident avoidance (slalom), distraction, panic stop, wheel drop and wet skid pad.